User-generated video (UGV) sits at the intersection of the two most important trends in digital marketing and advertising today: Video and user-generated content (UGC).
Try not to use a user generated content-related project as a one-off campaign activation idea. Think of it instead as the beginning or continuation of an ongoing dialogue with your consumers.
Learn how JAX Tyres & Auto incentivized its loyal 4×4 customer base with a Vloggi video campaign. Download the full case study.
As destinations change their product to be COVID-safe, learn how to turn fam trip gold content into authentic destination videos at scale with user-generated video.
Read how travel agencies can maximise return on investment on their educational trips. Learn how to turn staff travel to create compelling video content marketing that drives customer engagement.