Video marketing is booming. 2022 saw a 22% increase in digital marketing over the year before, and much of this is using user-generated or influencer
If you work as a team in your brand marketing, then you will know how useful it is to collaborate on content campaigns.
Video content creation is no different. That is the reason behind the latest updates to the world-leading user-generated video platform Vloggi. You can now manage your user-generated video contributions more easily.
Vloggi is now available for free for casual users, meaning small teams can work on small crowdsourcing projects with their community or customers.
We have also introduced a new campaign tier for organisations across multiple locations with integrated teams. For this new tier (as well as our standard Community tier) we have added more reporting, more integrations, new features and some new smart flows.
Our CTO Jeremy Giraudet has spearheaded the upgrade to the platform with all new features. These updates will continue to make your experience with Planning, Uploading, Merging or Publishing user-generated video campaigns easier and more collaborative.
Vloggi has been upgraded to include a new dashboard view of all your video contributions.
From here you can view:
The key metrics displayed are accompanied by an easier way to share with your community. Hit the share button to see the new options.
We’ve made it even easier to share your Vloggi crowdsourced video projects.
If you are sourcing video from your customers, your colleagues or your community, there’s an option for you.
Collaboration works better as a team. That’s why we made team management even easier in the new version of Vloggi Studio.
In our paid tiers, you can add colleagues to your team, allowing you to work across locations on then same project.
Admins have the right to add new colleagues and change the team name. Other features include:
As the size of crowdsourced video projects grows, managing the content becomes all the more important.
Regular users of Vloggi requested better tagging options to enable them to quickly group content by theme. Sorting options now include:
If you run crowdsourced video campaigns, you need to ensure you’re getting return-on-investment. We’ve introduced new campaign reporting features into Vloggi Studio to help you track your campaigns.
You can download the report as a comma separated values (CSV) spreadsheet to integrate into your marketing and EDM software.
Exportable fields include:
If you use Vloggi to source customer views, you’ll love our new star rating feature. Any customer-facing project (not colleague-facing) can now add star rating buttons to the upload tool.
Start rating in more detail: