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Tag: Travel journalism

Justin Wastnage

Why destinations need blogs and video blogs

Consumers these days are becoming increasingly immune to normal advertising, with many regarding it as an interruption. They stream TV shows through apps like Netflix

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March 24, 2017 No Comments
Justin Wastnage

5 reasons why tourism boards need video blogs

Templated travel video blog production from companies like Ciné Souk, make it possible for anyone to shoot simple, easy travel videos on their phones.

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February 28, 2017 No Comments
Justin Wastnage

Why 2017 was finally the right time to launch our user-generated video play

After a year of talk. Serious talk, less serious talk and then serious money talk, we finally launched Ciné Souk short travel videos in late 2016.

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February 5, 2017 No Comments
Justin Wastnage

Collaborative marketing in the collaborative economy

 Remember when no-one photographed their food? Well, within two years, you’ll be saying “remember when no-one filmed their hotel rooms?”.

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November 11, 2016 No Comments
Justin Wastnage

Unrooming – a new phenomenon

The phenomenon of unrooming explained, The dynamics of the unrooming audience, Crowdsourced video as a concept, How not to control first person editorial,  Working with destinations to engage vloggers

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November 11, 2016 No Comments
Justin Wastnage

Could crowdsourcing solve travel’s video shortage?

There are currently 1.5 billion smartphones with high definition cameras. By 2018 this figure will be 2.5 billion and many of these will have 4K-capable cameras. This stat alone leads a clue to solving travel’s video deficit. 

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July 29, 2016 No Comments
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