Practical guides on collecting, verifying and using real human video from customers, employees and communities. The Vloggi blog covers user-generated video, authentic video marketing, video testimonials, employee-generated content, video contests and video provenance in the age of AI-generated media.

Vloggi lance en français sa plateforme de collecte de vidéos authentiques, avec concours UGC multilingues et protection des données renforcée pour le RGPD et le CCPA
Media releases

Communiqué de presse – Vloggi lance en français sa plateforme de collecte de vidéos authentiques, avec concours UGC multilingues et protection des données

La plateforme mondiale de référence pour les contenus vidéo authentiques propose maintenant une expérience contributeur entièrement localisée, une politique de confidentialité en français et des concours vidéo publics adaptés aux organisations francophones d’Europe, du Canada et d’ailleurs.

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Vloggi delivers video provenance tools
Artificial intelligence

How brands can protect their brand through video provenance

If AI has taught us anything, it’s that asking whether a video is “real” is no longer enough. The more important question is where it came from, who recorded it and what happened to it afterwards. In the age of synthetic media, provenance isn’t a technical detail, it’s becoming the foundation of trust.

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Vloggi allows you to source real video rather than AI slop
Video marketing

The New ROI of Authentic Video: Why Real People Are Becoming Your Most Valuable Marketing Asset

AI has made polished video almost free. That changes the economics of marketing in an unexpected way. As synthetic content becomes abundant, authentic human stories become more valuable. The brands that earn trust won’t be those producing the most content, but those proving there are real people behind it. Here’s why authenticity is becoming marketing’s highest-return asset.

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video collaboration with coronvirus scaled 1
Content marketing

How coronavirus could be the tipping point for video collaboration

No one hates uncertainty more than investors. Two days ago global markets were down by record amounts and the G7 finance ministers were arranging emergency talks on how to ward against the impacts of a global slowdown. Chinese factory output is down, global air travel is highly disrupted and global business events are being cancelled.

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woman watching vloggi property listing on iphone 1 scaled 2
Real estate

How real estate marketers are learning to do more with less

A picture may be worth a thousand words, but video is estimated to be worth well over a million. So it may come as no surprise that video marketing is taking over almost every aspect of content marketing. Yet there is one sector where video appears obvious, but is not yet mainstream: real estate.

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Video marketing for brands 1
Community engagement

Video marketing for brands

Video content marketing = higher conversions Video marketing for brands is an excellent way to connect with consumers today. With video, you

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