
How to use staff travel to power your content marketing
Turn user-generated video into compelling content that drives customer engagement
Practical guides on collecting, verifying and using real human video from customers, employees and communities. The Vloggi blog covers user-generated video, authentic video marketing, video testimonials, employee-generated content, video contests and video provenance in the age of AI-generated media.

Turn user-generated video into compelling content that drives customer engagement

No one hates uncertainty more than investors. Two days ago global markets were down by record amounts and the G7 finance ministers were arranging emergency talks on how to ward against the impacts of a global slowdown. Chinese factory output is down, global air travel is highly disrupted and global business events are being cancelled.

Get entries from your community, customers, fans, advocates, staff or friends. Each project has a unique URL, allowing you to share the project among your fanbase. You can add prizes to your project to incentivise your fanbase to contribute 10-second micro-vlogs or more extended playlists.

A good project brief is critical to getting your community to deliver the video clips you need to build your video content

10-15 second video clips are the building blocks of the Vloggi platform Create a project and invite your community – customers, colleagues, fans

A picture may be worth a thousand words, but video is estimated to be worth well over a million. So it may come as no surprise that video marketing is taking over almost every aspect of content marketing. Yet there is one sector where video appears obvious, but is not yet mainstream: real estate.

We took a look at four awesome software products opening up video walkthroughs for real estate agents.

As we edge towards having a vaccine for COVID, in-passport vaccination certificates will a travel must-have in 2021.

September is usually way too late to start destination marketing for the Christmas holiday season. Normally hotels are fully booked five or

The easiest way to get user-generated videos is without any doubt setting up an online competition. This will give you tonnes of videos from different places, different people and different perspectives.

5 tips for successful customer engagement through regular user-generated video Do you want great customer engagement? If you want great customer engagement,

How to crowdsource a video blog marketing campaign This year marks the 15 year anniversary of crowdsourcing. During the past decade and

5 easy ways to source your user-generated video content We get asked a lot when launching user-generated video campaigns for our partners is

Four ways to harness powerful participatory videos in experiential marketing In 2021 Building brands is hard. But the most successful brands have

New Features ' Manage Your User-Generated Video Contributions With Vloggi Welcome to the all new features in Vloggi If you work as

Video content marketing = higher conversions Video marketing for brands is an excellent way to connect with consumers today. With video, you

Community video is a powerful tool to tell your story and build awareness about an issue. It can be used for

Why you need to run a social media contest Social media contests are an amazing opportunity to engage with your audience,

Many people consider social proof to be the best form of marketing. After all, 92% of consumers are more likely to trust

3 important factors to consider when vlogging for business Vlogging for business is a great way to increase brand awareness, engagement and

Do you want to know the 5 UGC campaign mistakes to avoid? Well before you can know the common mistakes and

What is employee-generated content? Employee-generated content (EGC) refers to images, videos, blogs, or other content created by an organization’s employees. This content

User-generated content (UGC) and video is constantly growing With the pandemic, video has been increasingly collaborative. Whether it’s zoom meetings, live-streamed

If you’re a charitable or nonprofit organisation looking to gain supporters and drive donations, user-generated content (UGC) should be part of your

The hiring and recruitment process can be a long, drawn-out undertaking. With Covid restrictions and remote working, human resource teams have adapted

To get your community to participate in UGC campaigns and contests, you need to make it worth their time and effort by

Are you looking for the next big thing for your marketing strategy? Something new and exciting that engages your audience. Then check

If you’re thinking of collecting user-generated videos (UGV) or are about to start the journey, it’s a super exciting time! UGV is

Where did asynchronous video messages even come from? As people started working remotely due to COVID-19 pandemic, live video conferencing tools like

Are you trying to do your non-profit marketing on a shoestring budget? Are you looking for a cost-effective yet highly efficient way

Do you have happy customers who love talking about your brand? Are they saying great things about you? Then you should make

We’re approaching a cultural inversion. AI will soon be able to produce infinite amounts of generic material, passable ads, competent jingles, plausible newsreaders. this is why real video is premium content

In the age of generative AI video creation, companies suddenly need to acquire video assets at an unprecedented scale to create AI training datasets

Compliance reporting shouldn’t take longer than the job itself. Most field teams know this. Most of them have just accepted that it

For most of the social-media era, video was decorative. Brands scraped it from hashtags. Campaigns embedded it. Universities downloaded it from DMs.

Today, Indigenous Land Councils across Australia are using GPS, photogrammetry, and camera-equipped drones to map sacred sites. These efforts—essential for heritage preservation,
Introduction With Instagram Stories, TikTok, and, of course, YouTube, there is absolutely no reason why you shouldn’t double down on your
Our motto at Vloggi is: Travel more. Earn more. Edit less. We made Vloggi with time-poor travel writers in mind. We know there are
Video submissions are changing the game when it comes to citizen engagement, and governments around the world are taking notice. It’s
In today’s ever-changing world, companies must stay ahead of the curve when it comes to corporate learning and development. One way to

As any marketer knows, video content marketing can be a powerful tool for growing your customer base and keeping existing customers engaged.
In today’s social media-centered world, it’s easy to assume that repurposing content from platforms like Instagram and Facebook is the best way

The landscape of media and content creation has undergone significant transformations over the decades, evolving from one-way broadcasts to highly interactive and

As anyone in business knows, generating leads is essential for success. And while there are many ways to generate leads, one of

If AI has taught us anything, it’s that asking whether a video is “real” is no longer enough. The more important question is where it came from, who recorded it and what happened to it afterwards. In the age of synthetic media, provenance isn’t a technical detail, it’s becoming the foundation of trust.

AI has made polished video almost free. That changes the economics of marketing in an unexpected way. As synthetic content becomes abundant, authentic human stories become more valuable. The brands that earn trust won’t be those producing the most content, but those proving there are real people behind it. Here’s why authenticity is becoming marketing’s highest-return asset.

You probably have heard of Mr Beast, the US YouTuber and philanthropist best known for his extravagant and generous stunts on his

In the digital age, where content is king, the management, attribution, and protection of video material have become crucial for creators and

In the era of YouTube, Instagram and TikTok, it is evident that businesses can no longer rely on writing blog posts and status updates here and there. If you want to stay relevant in 2021 and beyond, you need to embrace video marketing.

Video marketing has been around for a while. However, video marketing is not just an old trend that people have seen before.

If you work in marketing for a not-for-profit, a non-governmental organization or a government agency, you know the strong need to engage

If you’re like most couples, you’re probably planning to hire a video and photography crew to capture your wedding day. But have

Charli XCX’s 2020 music video for her song ‘Forever’ is a great example of how a crowdsourced music video can be used

The Role of Customer-Generated Videos in Improving the Accuracy of Generative AI for Corporations Artificial intelligence is coming to steal all your

As anyone in business knows, generating leads is essential for success. And while there are many ways to generate leads, one of

Video marketing is booming. 2022 saw a 22% increase in digital marketing over the year before, and much of this is using

Wondering what it takes to gain customers’ trust and convert potential leads into customers? Then keep reading to find out how you