How traditional owners can lead the next generation of land mapping through community-sourced digital twins of Country
Today, Indigenous Land Councils across Australia are using GPS, photogrammetry, and camera-equipped drones to map sacred sites. These efforts—essential for heritage preservation, […]
5 Video Marketing Tips To Boost Your Exposure
Introduction With Instagram Stories, TikTok, and, of course, YouTube, there is absolutely no reason why you shouldn’t double down on your […]
How to create a video diary without software
Our motto at Vloggi is: Travel more. Earn more. Edit less. We made Vloggi with time-poor travel writers in mind. We know there are […]
5 Reasons Governments Need Video Submissions for Citizen Engagement
Video submissions are changing the game when it comes to citizen engagement, and governments around the world are taking notice. It’s […]
Why Employee-Generated Training Videos are the Future of Corporate Learning
In today’s ever-changing world, companies must stay ahead of the curve when it comes to corporate learning and development. One way to […]
The simple sum behind endless customer video for content marketing
As any marketer knows, video content marketing can be a powerful tool for growing your customer base and keeping existing customers engaged. […]
Why you should be requesting customer video rather than repurposing social media
In today’s social media-centered world, it’s easy to assume that repurposing content from platforms like Instagram and Facebook is the best way […]
The Evolution of Participatory Video for Coproductions: From Radio Phone-ins to Social Media Co-productions
The landscape of media and content creation has undergone significant transformations over the decades, evolving from one-way broadcasts to highly interactive and […]
How to use UGC video contests for lead generation – 5 simple tips
As anyone in business knows, generating leads is essential for success. And while there are many ways to generate leads, one of […]
How brands can protect their brand through video provenance
If AI has taught us anything, it’s that asking whether a video is “real” is no longer enough. The more important question is where it came from, who recorded it and what happened to it afterwards. In the age of synthetic media, provenance isn’t a technical detail, it’s becoming the foundation of trust.
The New ROI of Authentic Video: Why Real People Are Becoming Your Most Valuable Marketing Asset
AI has made polished video almost free. That changes the economics of marketing in an unexpected way. As synthetic content becomes abundant, authentic human stories become more valuable. The brands that earn trust won’t be those producing the most content, but those proving there are real people behind it. Here’s why authenticity is becoming marketing’s highest-return asset.
7 awesome video marketing formats every non-profit should use this year
If you work in marketing for a not-for-profit, a non-governmental organization or a government agency, you know the strong need to engage […]