7 awesome video marketing formats every non-profit should use this year
If you work in marketing for a not-for-profit, a non-governmental organization or a government agency, you know the strong need to engage […]
Before companies can harness generative AI videos, they will need customer-generated clips as inputs
The Role of Customer-Generated Videos in Improving the Accuracy of Generative AI for Corporations Artificial intelligence is coming to steal all your […]
Six lead generation strategies using video contests to recruit brand advocates
As anyone in business knows, generating leads is essential for success. And while there are many ways to generate leads, one of […]
Downloading and re-using user-generated video – what marketers need to know
Video marketing is booming. 2022 saw a 22% increase in digital marketing over the year before, and much of this is using […]
How social media micro-moments influence voters in elections
When it comes to election years, all the focus tends to be on set-piece events: debates, leadership contests, candidate selections and more. […]
The future of work: The biggest hybrid working trends for 2022
After two long years of pandemic pain, most people hoped for a return to normality for 2022. With some signs that the […]
How brands are replacing repurposing with video contests in 2022
In today’s social media-centered world, almost every marketing team has a user-generated content strategy. Or is planning one. This is chiefly because […]
Startup entrepreneurs during Covid – Like playing Monopoly with real money
Technology startups are always a roll of the dice. Like a game of Monopoly played with real money, the normal rhythm is […]
How to use staff travel to power your content marketing
Turn user-generated video into compelling content that drives customer engagement
How coronavirus could be the tipping point for video collaboration
No one hates uncertainty more than investors. Two days ago global markets were down by record amounts and the G7 finance ministers were arranging emergency talks on how to ward against the impacts of a global slowdown. Chinese factory output is down, global air travel is highly disrupted and global business events are being cancelled.