Four ways to harness powerful participatory videos in experiential marketing In 2021 Building brands is hard. But the most successful brands have a two-way conversation with their customers. Stakeholder engagement is replaced by the meaningful exchange of ideas. What customers want is to feel engaged in a brand. This could be live events, multichannel practical […]
How to crowdsource a video blog marketing campaign This year marks the 15 year anniversary of crowdsourcing. During the past decade and a half, some 85% of the world’s biggest brands have used crowdsourced content*. These include Dorito’s, Nike and the UK’s Waitrose supermarket. The benefits of user-generated, crowdsourced video are obvious to big brands. […]
5 tips for successful customer engagement through regular user-generated video Do you want great customer engagement? If you want great customer engagement, then you’ll have to feed the social media beast. Right?! It is almost impossible to succeed at content marketing without creating regular blog posts and the same is true today of video content. Content marketing relies […]
5 easy ways to source your user-generated video content We get asked a lot when launching user-generated video campaigns for our partners is where to find video contributors. The answer lies in good, old-fashioned outreach. Most of our customers use Vloggi for social media community engagement videos. The power of user-generated video campaigns (UGV) is the ability to […]
As we edge towards having a vaccine for COVID, in-passport vaccination certificates will a travel must-have in 2021.
We took a look at four awesome software products opening up video walkthroughs for real estate agents.
Get entries from your community, customers, fans, advocates, staff or friends. Each project has a unique URL, allowing you to share the project among your fanbase. You can add prizes to your project to incentivise your fanbase to contribute 10-second micro-vlogs or more extended playlists.
A good project brief is critical to getting your community to deliver the video clips you need to build your video content
10-15 second video clips are the building blocks of the Vloggi platform Create a project and invite your community – customers, colleagues, fans – to contribute. They can use the Vloggi app or upload existing video to the Vloggi website to allow you easily and quickly create short films leveraging user-generated content to help promote your […]