Do councils need video to promote their destinations?

So, do councils need video to promote their destinations? Well, yes. Why? Because that’s what people are searching for and because it can tell a story in a way that still images cannot. But you don’t have to spend a fortune to create compelling and effective content.

Why travel bloggers need a side hustle – and where to find it

With follower fatigue, freelance rates crumbling and more demanded of travel bloggers to make ends meet, there is a real need for a new income stream. Ciné Souk has developed its Vloggi video capture app to provide another string to bloggers’ bows. 

Why destinations need blogs and video blogs

Consumers these days are becoming increasingly immune to normal advertising, with many regarding it as an interruption. They stream TV shows through apps like Netflix and Stan, or record TV shows and fast forward through the ads. But this doesn’t mean that you can’t reach them and get your message through – it’s just that […]

Are you still marketing your destination without video?

Are you still marketing your destination the same way you did last year? And the year before that? Does that mean you’re relying on brochures, ads in print media, and static images online? If the answer is yes, then you need to know that you’re missing out on customers. You need to be harnessing the power […]