A focus on short-haul and domestic travellers will require a complete marketing asset refresh
September is usually way too late to start destination marketing for the Christmas holiday season. Normally hotels are fully booked five or six months in
September is usually way too late to start destination marketing for the Christmas holiday season. Normally hotels are fully booked five or six months in
Are you still marketing your destination the same way you did last year? And the year before that? Does that mean you’re relying on brochures,
Remember when no-one photographed their food? Well, within two years, you’ll be saying “remember when no-one filmed their hotel rooms?”.
There are currently 1.5 billion smartphones with high definition cameras. By 2018 this figure will be 2.5 billion and many of these will have 4K-capable cameras. This stat alone leads a clue to solving travel’s video deficit.